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Roadmap to a website on the Internet
Undoubtedly the most involved of all the processes. At the outset, a budget, design concept, and purpose of the website must be established. The developers can assist with design suggestions, but the customer must ultimately determine his selection of the look of the homepage & inside pages, as well as choose the function, and ultimately provide the content.
After "form" comes "function", and this is where development comes in. A pretty website that does not employ proper lead generation tools, advanced CMS, database technologies, or call-to-action forms is just an online brochure.
Additionally, shopping cart development can make the difference between purchase abandonment and purchase completion, so you want to make sure clear and intuitive workflow is deployed to make the user experience as condusive to closing as possible.
This is why we recommend our professional copywriting services to any business that needs to communicate a clear and compelling message to site visitors in a style and tone befitting their business persona. Whether it's original website content, blog or Facebook postings or new additions to an existing text, those businesses that dedicate themselves to consistent new infusions of unique, quality copy are bound to outpace those that let their sites stagnate.