If you are seriously considering investing extra effort into email marketing, I want you to block off the next couple of hours in your schedule and dedicate them to reading this blog post because I’m going to share with you 150 reasons why email marketing makes so much sense.

Not have the time? OK, how about just one good reason?

The average person picks up their smartphone 150 times every day. That’s once every six-and-a-half minutes if we average in 8 hours sleep.

Because email is now an integral part of the mobile environment, this means you have 150 opportunities every day to engage with your audience via a device they simply cannot live without. Smartphone users don’t want your engagement, they demand it.Recommended for YouWebcast: Video Marketing: 3 Building Blocks to Get You StartedThis means you can target your customers and prospects anytime, anyplace, anywhere.

via 150 Reasons Why You MUST Invest in Email Marketing.